Full Job Description
Digital Content Strategist
Location: Ankeny, Iowa
Company: Amazon
Are you an innovative thinker and a highly skilled digital marketing professional? Do you have a deep understanding of digital content strategies and the ability to drive engagement through compelling narratives? If so, we invite you to consider a rewarding career as a **Digital Content Strategist** at one of the most reputable and highest revenue-generating companies in the world—Amazon.
About Us
Amazon is not just an online retailer; we are a global leader in innovation. With a mission to be Earth’s most customer-centric company, we prioritize providing a seamless shopping experience for our customers. Located in the beautiful city of Ankeny, Iowa, we are expanding our digital marketing team to include talented individuals who are passionate about shaping the future of retail.
Your Role as a Digital Content Strategist
As a Digital Content Strategist, you will play a critical role in enhancing our digital presence and shaping our brand narrative. Your creativity and expertise in content development will help us deliver meaningful content that engages our customers, reflects our values, and drives conversions. In this role, you will:
- Develop comprehensive digital content strategies that align with our corporate goals and marketing objectives.
- Create engaging, SEO-optimized content across various platforms including websites, blogs, social media, and email marketing campaigns.
- Utilize analytics and performance metrics to refine content strategies and improve audience engagement.
- Collaborate with cross-functional teams, including designers, developers, and marketing managers, to produce compelling stories that resonate with our audience.
- Conduct market research and keep abreast of industry trends to ensure our content strategies are cutting-edge and effective.
- Manage editorial calendars and ensure deadlines are met while maintaining the highest standards of quality.
- Oversee the production and dissemination of digital content, ensuring consistency in tone, style, and messaging across all platforms.
- Engage with our audience through social media, responding to comments and messages to foster a strong community around our brand.
- Monitor and assess the performance of content initiatives, leveraging insights to iterate and improve future strategies.
Qualifications
To be considered for the Digital Content Strategist position, you should possess the following qualifications:
- Bachelor’s degree in Marketing, Communications, Journalism, or a related field.
- 3+ years of experience in content strategy, digital marketing, or a related discipline.
- Strong understanding of SEO best practices and experience with SEO tools (e.g., Google Analytics, SEMrush).
- Proven ability to create compelling, engaging copy and a strong portfolio demonstrating proficiency in writing for various digital platforms.
- Excellent organizational skills and the ability to manage multiple projects while adhering to deadlines.
- Knowledge of content management systems (CMS) and digital design tools (e.g., Adobe Creative Suite) is a plus.
- Exceptional interpersonal and communication skills, both written and verbal.
- Creative mindset with the ability to think outside the box and innovate.
- Experience in e-commerce or retail marketing is highly desirable.
Why Join Amazon?
At Amazon, we value our employees and are committed to providing an inclusive work environment where everyone can thrive. As part of our team, you will benefit from:
- A competitive salary and comprehensive benefits package, including health, dental, and vision insurance.
- Opportunities for professional development and career advancement.
- A dynamic workplace culture that fosters innovation, collaboration, and creativity.
- Access to the latest technologies and tools to empower your success.
- The chance to make a real impact in a company that is continually shaping the future of shopping.
Application Process
If you are ready to contribute to the future of digital content strategy at Amazon in Ankeny, Iowa, we want to hear from you! To apply for the Digital Content Strategist position, please submit your resume, cover letter, and a portfolio of relevant work that showcases your content writing and strategic planning skills.
Join Us in Creating Outstanding Customer Experiences
At Amazon, every day is an opportunity to make a difference and contribute to building a brighter digital future. If you are excited about leveraging your skills as a Digital Content Strategist to shape compelling narratives and drive customer engagement, apply now!
Amazon is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.